THE WEEKLY HIGHLIGHT

A new friend in your inbox

No. 16 | Kristin Graziani

VP of Artist & Label Relations @ Stem

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Meet Kristin

  • Home: Venice, California

  • Work: Stem - a music distribution business providing artists and labels with financing, editorial opportunities and payment technology

  • Background: I've spent the last 10 years building and leading client engagement teams for venture backed start ups. I currently serve as Stem's VP of Artist & Label Relations. My team and I work to find and sign artists like Brent Faiyaz, Zac Brown Band & bbno$ - providing them with capital, editorial strategy and distribution - ultimately empowering them to run their business independently.

  • Achievement I’m proud of: Successfully architecting and bringing to market the Stem Direct membership - a distribution offering that enables artists to retain their ownership while still benefiting from a high touch distribution service. The music distribution landscape is incredibly crowded and the Stem Direct offering fills a real gap for seasoned teams looking to go about building their artists independently.

  • Currently working on: Getting more money out the door and in the hands of amazing artists :)

  • I can help with: Guidance on artist development, release & editorial strategy. Thinking through label, distribution and financing options for artists. Guidance on building client experience and sales teams.

  • I need help with: Finding more talented artists and connecting with innovative music management teams

  • Music: The Shins all the time.. but more recently country acts like Whiskey Myers and Eric Church

  • Book, Podcast or Movie: Thinking Fast & Slow